TechKisan
Deliver crop-specific advice through the channels your members already use—messaging, voice notes and short videos—with each message precisely targeted by crop, region, season and growth stage, and reviewed by your agronomists before sending.
The problem
Advisory services at agricultural co-operatives, retailers and extension organisations face a consistent challenge: members receive generic mass messages with no targeting, leaving relevant guidance lost in noise alongside irrelevant information. Your expert team fields the same questions repeatedly, spending time on routine topics instead of genuine agronomic problems. When members speak different languages, distributing advice at scale becomes harder still. Beyond these daily frustrations, you have no record of which members received which advice, when, or whether they read it—making it impossible to track the reach of your advisory programmes.
The product
TechKisan is a messaging-based advisory platform that delivers crop-specific guidance to growers through the channels they already use: messaging apps, email or voice. The system lets you create and manage a library of advisory items tagged by crop, region, season and growth stage, then automatically push advice at the right moment in the crop calendar. Each farm's profile stores which crops they grow, their location, preferred language and channel choices. A web-based expert console routes incoming questions from growers to your agronomists, with pre-written replies for common questions and escalation paths for complex issues. The platform includes a moderated Q&A section where your team builds a searchable knowledge base. Advanced tiers add voice-message transcription and short video hosting with view tracking.
What it does
Content library
Create and manage advisory items tagged by crop, region, season and growth stage, with version control and approval workflows built in.
Subscriber profiles
Build and maintain each farm's profile: which crops they grow, their location, their preferred language and messaging channel, and their consent status.
Channel delivery
Schedule advice to reach growers on their chosen channel—messaging, email or both—and track whether each message was delivered and read.
Crop-calendar engine
Automatically push advice at the right moment in the crop calendar, based on the crop stage set for each farm.
Two-way Q&A with expert queue
Route incoming questions from growers directly to your agronomists, with pre-written replies for frequent questions and escalation paths for complex issues.
Community Q&A
Create moderated Q&A threads where growers ask questions and your team provides answers, building a searchable knowledge base.
Problems it solves
- Advice reaches members as generic mass messages with no targeting, meaning irrelevant information clutters inboxes and relevant guidance is lost in the noise.
- Your expert team fields the same questions repeatedly, spending time on questions that could be answered by routine content, leaving less time for genuine agronomic problems.
- Your members speak different languages, and distributing advice in every language at scale requires more effort than current channels allow.
- You have no record of which members received which advice, when they received it or whether they read it—making it impossible to track the reach of your programmes.
Built to order by Gyrus Tech Labs. Every project starts with a short discovery so the product fits how your operation really runs. EU-hosted, with the source code and documentation in your accounts.